Meet Laura Modi, the Entrepreneur Changing the Formula Industry With Bobbie

Welcome toSecond Life, a podcast spotlighting profitable ladies who’ve made main profession adjustments—and fearlessly mastered the pivot. Hosted by Hillary Kerr, co-founder and chief content material officer at Who What Put on, every episode offers you a direct line to ladies who’re recreation changers of their fields. Subscribe to Second Life on Apple PodcastsSpotify, or anyplace you get your podcasts to keep tuned.

Laura Modi’s journey to starting Bobbie, the one female-founded and mom-led natural toddler system firm in the USA, is a fairly private one. It was 2016, and Modi had simply given start to her first daughter and was confronted with the unanticipated actuality that she—like many ladies—couldn’t sustainably breastfeed. Wandering by way of the aisles of her native pharmacy in search of an appropriate system, Modi was surprised by the shortage of choices and rapidly realized that the market wanted a severe replace. Thus, Bobbie was born. The model was constructed to uncomplicate child formulation by way of European-inspired, considerate substances, emphasizing what’s not within the system. Suppose no fillers, persistent pesticides, antibiotics, or different pointless components. 

With zero background within the meals trade and as a first-time mom and soon-to-be entrepreneur, Modi stop her job on the extremely esteemed Airbnb to begin her personal firm. In 2018, she raised $2.four million from Silicon Valley traders whereas pregnant together with her second baby pre-launch. Then in 2019, she raised a further $four million in seed funding whereas pregnant together with her third baby. Bobbie formally launched in January of 2021, emotionally connecting with clients like by no means earlier than.

However earlier than she was destigmatizing the toddler system trade, decided to make an actual impression, Modi’s early profession was truly on the helm of the tech increase. She landed a job at Google Finance, specializing in knowledge and analytics on the inventory market. In accordance with Modi, Google taught her classes she would endlessly use: “Google is a coaching camp in so many alternative methods. I imply, it teaches you all the pieces about the way to strategy enterprise to how to have the ability to interact [in conversation]. I imagine that there isn’t a method I would not be the place I’m with out having began there.” After Google, Modi joined Airbnb as an operations supervisor, main the customer support group, the place she labored for 5 years and shepherded the corporate by way of large worldwide growth. 

Tune in to the newest Second Life episode to listen to how Modi’s entrepreneurial spirit got here to life and the way she carried her previous experiences into making a model devoted to doing higher. Click on here to hitch the quickly rising wait listing to change into a Bobbie subscriber. 

Up subsequent, Rachel Rodgers Is Educating Ladies Find out how to Construct Wealth and Personal Their Value

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